Veer launches new illustration collection

Bright, bold and relevant, Cherry reflects a trend toward a more hand-crafted aesthetic.

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November 6, 2008, Calgary – Veer, a producer and provider of visual elements and design-related products, has launched Cherry™, a new exclusive rights managed (RM) illustration collection.

The Cherry collection reflects the trend in illustration toward a DIY/analog aesthetic. The illustrators are a generation of artists as skilled with image software tools as they are with traditional drawing tools. Having grown up with computers and cable television but influenced by street art and graffiti, graphic novels, and Japanese animation, the artists’ work presents a more handcrafted quality.

“With Cherry, we’ve built a very current and relevant rights-managed illustration collection. There’s a wide variety of styles, each chosen for its irresistible commercial appeal,” says Joe Newton of Veer, who led the development of the Cherry collection. “The collection features an impressive list of established and up-and-coming artists whose clients include the world’s most highly regarded magazines and publishers, as well as top corporations and advertising agencies.”

Regarded as an industry leader of high quality illustration offerings with nearly 60,000 works in its collections, Veer’s addition of the Cherry collection welcomes contributions from some of the most respected names in modern illustration including Fernanda Cohen, Nick Dewar, Richard Downs, Koren Shadmi, and Kirsten Ulve. Encompassing everything from rock and roll to cityscapes, the illustrations present a contemporary perspective on popular themes such as education, beauty, business, travel, and the environment.

View the artist profiles and galleries in the Who’s Who gallery

The Cherry collection is available exclusively at www.veer.com

About Veer

Veer sources and delivers visual elements with imagination and style to help creatives diverge from the norm and generate fresh solutions. Veer’s discerning, design-driven selection of photography, illustration and type are used daily in advertising, print and web design, corporate communications and publishing. With the addition of the community-based Veer Marketplace, Veer became the first company to offer rights-managed, premium royalty-free, and low-priced royalty-free photography on one web site. Veer is recognized for its community activity, including The Skinny blog and Veer Ideas networking web site. Veer serves its global customer base through its contact centers and award-winning web site localized for North America, the UK, Germany and the rest of the world at www.veer.com.

Web Site: veer.com
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